Conversion Architecture
High-performance websites built around behavioral intelligence. Real-time user signals translating to data-driven strategies.
The Challenge
HBS France's corporate website was underperforming against competitors. Despite high traffic, conversion rates were stuck at 1.2%. Traditional A/B testing was too slow to iterate, and the team lacked insights into why visitors weren't converting.
The Solution
We rebuilt the entire web architecture around behavioral intelligence. Real-time tracking captures micro-interactions — scroll depth, hover patterns, click hesitation — feeding into a dynamic personalization engine. The site adapts in real-time based on user behavior patterns, surfacing the most relevant content and CTAs for each visitor.
Key Results
Conversion rate increased from 1.2% to 4.9% (+37%)
User retention improved by 28%
Page load time optimized to under 1 second
Bounce rate decreased by 45%
Tech Stack
“Our website now understands our visitors better than we do. Every metric moved in the right direction.”
Ready to build the impossible?
Let's discuss how autonomous systems can transform your operations.